How Did You Do It, Truett?: A Recipe for Success
By S. Truett Cathy.
Description
How does the man working behind the counter of a mom-and-pop diner for twenty-one years turn a good idea into a restaurant chain worth $2 billion annual sales? S. Truett Cathy, founder and CEO of Chick-fil-A, shares the answers in How Did You Do It, Truett? The inventor of the chicken sandwich and the founder of Chick-fil-A, Truett Cathy also pioneered quick-service food in shopping malls, and is now one of America's most successful and respected businessmen. His restaurants, which are always closed on Sunday, achieve higher sales per unit than others that remain open seven days a wee...
ISBN(s)
1929619332, 9781929619337
